Unify Data
Make Better Decisions
Drive Demand
Microsoft Dynamics 365 Customer Insights is a leading marketing automation platform and is part of Microsoft's CRM (Customer Relationship Management) suite. Dynamics 365 Customer Insights and Dynamics 365 Marketing are now merged into a single, comprehensive solution.
Boost Engagement
Unlock Customer Insights
You can seamlessly integrate multiple data sources (like 3rd party apps or SQL databases) to create a complete customer profile. Lead your customers on a journey with advanced AI and create truly personalized experiences across all touchpoints.
Enhance Customer Engagement
Leverage AI by using natural language prompts to craft customer journeys that connect at every stage, from initial prospecting to post-sale support. Your team can engage customers with personalized experiences, enhancing overall interactions and satisfaction.
Drive Personalized Experiences
Harness the power of AI-driven analytics to tailor experiences uniquely suited to each customer. With a comprehensive dataset, your business can anticipate customer needs, preferences, and behavior patterns. Elevate your brand by making every interaction count, transforming casual customers into devoted advocates.
Optimize Marketing Impact
Use Dynamics 365 Customer Insights to refine your marketing strategies, ensuring that resources are directed toward the most impactful initiatives. By integrating customer data and predictive analytics, your team can identify high-value opportunities and tailor campaigns for maximum effectiveness.
BENEFITS
Dynamics 365 Customer Insights provides seamless integration of customer data across your organization, ensuring a unified and comprehensive view for all team members.
​
Key benefits include:
Marketing Rich Customer Profiles
Tailor experiences with a comprehensive view across multiple channels​
Accelerated Insights
Uncover trends, predict customer value, and obtain suggestions
Multi-Channel Engagement
Reach customers through various channels, such as SMS and email
Privacy Compliance
Integrate consent data, ensuring compliance and customer trust
AI-Driven Engagement
Deliver personalized messages with AI channel selection​
Effortless Data Enrichment
Enhance profiles with first-party and third-party signals, including Microsoft's audience intelligence
Dynamic Segmentation
Discover new audience segments with AI recommendations
Lead Nurturing
Nurture sales-ready leads with automated scoring and notifications
Real-Time Journeys
Craft relevant journeys with real-time, customer-triggered events
Experimentation
Optimize strategies with A/B testing to improve content performance
With Dynamics 365 Customer Insights, you'll be equipped to unite data, personalize experiences, and unlock the full potential of your customer relationships.
READY TO OPTIMIZE YOUR CUSTOMER INTERACTIONS?
Contact a Dynamics 365 Sales specialist today